SAFRAN IS ORIGINALLY A FANCY SPICE AT THE INTERSECTION OF MANY CULTURES. AT ITS IMAGE, SAFRAN'S FOUNDER, IMANE.

MARSEILLE-BORN, FROM ALGERIA, RAISED IN UAE, SHE STUDIED PR AND DATA FASHION BUSINESS IN PARIS. AT A VERY EARLY AGE SHE HAD ALREADY MOVED MULTIPLE TIMES BETWEEN THE MIDDLE EAST, ALGERIA AND FRANCE.

THIS LABEL WAS CREATED IN 2021 IN PARIS. TODAY OUR OPERATIONS GO THROUGH DUBAI, ALGIERS AND ISTANBUL. SAFRAN IS DEEPLY ROOTED IN FAITH AND SPIRITUALITY, OPPRESSION, AFRICAN AND ARAB CULTURES, AND HOPE OF A BRIGHTER FUTURE FOR OUR OPPRESSED PEOPLE ALL AROUND THE WORLD.